We developed the an Ebola campaign, raising awareness of the impact on pregnant women in Liberia. We gained good engagement rates on Twitter (over 2.60%), Facebook and support from Doctor Chris Van Tulleken (infectious diseases specialist and TV presenter) who hosted a Twitter Q&A, during BBC’s TV special ‘Could I get Ebola’, alongside an influencer communications strategy. The Executive Director said: “Green Banana Marketing helped us on the journey of addressing Doctors of the World’s low awareness in the UK – we were pleased with the audience insight research that was conducted among our supporters as this is key to building successful future campaigns. They defined key segments and developed a new creative campaign about our Ebola work in West Africa”.